Client: Copper Compression | Website: https://coppercompression.com/

Role: Lead Graphic Designer (Packaging & Visual Identity)

Deliverables: Retail Packaging Design, Multi-Product Line Extension, Technical / Regulatory Typography Layout

The Challenge: Copper Compression needed a standout visual identity and packaging system for the launch of CopperFreeze™—a specialized sub-brand of wearable, gel, copper-infused hot and cold therapy products (including migraine mask, back/stomach wrap, wrist, knee, and ankle sleeves). The core design challenge was to maintain strong brand equity with Copper Compression’s main product line while clearly communicating a brand-new, dual-action functional benefit: the integration of dynamic temperature therapy with traditional copper-infused fabric.